If we have the best arguments but not love, our arguments will often fall on deaf ears (1 Corinthians 13:1-3).

Leaders will be spurred to action if we expose them to studies and statistics that show how our society is becoming increasingly secular, and how so many church members—especially students—are walking away from their faith.

In his book How We Believe, atheist psychologist Michael Shermer discusses a study that surveyed “skeptics” for why they do or do not believe in God. Issues related to scientific evidence for God and design in nature ranked as the number one reason why skeptics doubt God, and also why some believe.

truth must be wedded to grace, and that what we say is important… but how we say it is equally critical.

To listen to a person will require that we temporarily set aside our objections to what a person is saying and allow him or her to speak openly without fear of being challenged.

Content authors create the information or the message.

The Christian response is not to simply give a reason, although there may come a time for that, but to “weep with those who weep” (Romans 12:15) and to show comfort and care to the afflicted (Psalm 82:3).

The only question is where to start. That’s a tough question, because we could explore any number of possible outlets for reaching people. If we started listing the possibilities, we might quickly get overwhelmed: websites, blogs, audio, video, podcasts, social media, Twitter… the list goes on. Here we’ll take a different approach by first looking

Relational.