Starting as a centralized platform, Twitter can take steps to open up APIs and provide choices to users, and this can be a path towards restoring trust in the current service. The premise of Bluesky, however, is to work towards a transparent and verifiable system from the bottom up by building a network that is open by default. 

unlike web2 profiles, decentralized identities are backed by hard evidence: a permanent, timestamped record of a person’s accomplishments, contributions, interests, and activities to date.

Some of the most important objectives we have been evaluating are portability, scale, and trust. Portability allows people to keep their social life intact even if they switch providers. Scale allows people to participate in global discourse. And trust is created by giving people insight into what services are doing with their data and how... See more