A Marketer's Guide To Category Design: How To Escape The "Better" Trap, Dam The Demand, And Launch A Lightning Strike Strategy

A Marketer's Guide To Category Design: How To Escape The "Better" Trap, Dam The Demand, And Launch A Lightning Strike Strategy

Nicolas Cole

amazon.com
Cover of A Marketer's Guide To Category Design: How To Escape The "Better" Trap, Dam The Demand, And Launch A Lightning Strike Strategy

Brand Gap, Revised Edition, The

Marty Neumeier

amazon.com
Cover of Brand Gap, Revised Edition, The

I F**KING LOVE THAT COMPANY: How a New Generation of Brand Builders Is Defining the Post-Amazon World

Randy Komisar

amazon.com
Cover of I F**KING LOVE THAT COMPANY: How a New Generation of Brand Builders Is Defining the Post-Amazon World

This Is Marketing: You Can't Be Seen Until You Learn to See

Seth Godin • 2 highlights

amazon.com
Cover of This Is Marketing: You Can't Be Seen Until You Learn to See