A Letter To A New Product Manager

The job of a product manager is to marshal the resources of their team to drive business value. Your team will be given problems (e.g. grow adoption of a product, reduce churn of a service, increase conversion of a flow), and your responsibility will be to guide your team to make it less of a problem. A strategy, paired with a clear vision, is esse... See more

Product management is a career, not just a role you play on a team. The product manager deeply understands both the business and the customer to identify the right opportunities to produce value. They are responsible for synthesizing multiple pieces of data, including user analytics, customer feedback, market research, and stakeholder opinions, and... See more

The product manager is the voice of the customer. The person sitting there asking „does this make sense for the customer?“, „are we saying / delivering the right things?“, „are we confusing them?“, „how do our customers considering our product compared to competitors?“. For every single customer touchpoint.

You need a small 2-3 Person teams that ma... See more