The draw of big cities, like New York, London, LA, or Tokyo is that they are made of a series of distinct, colorful neighborhoods, each with their own identity, vibe, and demographic. What makes them different are the small, local, mom-and-pop shops—not the chains of identical mass retail stores.

As anything scales too effectively - from fashion to restaurants to music - the market opens for more non-scalable alternatives. Once Starbucks opens on every block, many of us crave the artisanal coffee shop. Once our favorite Italian restaurant becomes a chain of three, we grow tired of it. Why? First, so much of what we buy and do is tied up in ... See more

Consumer demand for smaller scale and human-crafted versions of everything will grow in an AI world. While the future of work might lend itself to small business creation, let’s ****not forget the demand side of the equation. We are going to crave artisanal and story-driven sources and experiences. Why? As every big company floods the zone of our a... See more