c4ss1us [l1f3]

So how did I know that what I was copying would be right? Furthermore, even if it was right then how did I know it would be right for my business? When you think about military history, there are many moves that have been learned over time from one battle to another e.g. flanking an opponent to suppressing fire. These are context specific as in rel... See more

Climate, Doctrine and Leadership

figure 2: the two types of why - https://miro.medium.com/max/700/1... See more

figure 7: the strategy cycle - https://miro.medium.com/max/700/1... See more

Now, it’s worth remembering where I was back in 2004. I had a purpose which wasn’t static despite my belief it was. I was jumping to strategy whilst ignoring landscape, climate and doctrine. I was using storytelling to communicate with the entire group. I had no mechanism of learning. I was simply copying secrets of success from others combined wit... See more

This last point struck a chord with me. When playing a game of chess there was usually multiple moves that I could make and I would determine and adjust my strategy from this. A mistake by the opponent could allow me to switch from a defensive to an attacking play or to consolidate control over part of the board. I would determine one course of act... See more

Climate describes the forces that act upon the environment. It is the patterns of the seasons and the rules of the game. These impact the landscape and you don’t get to choose them but you can discover them. It includes your competitors actions.

I set out to fix this and the first thing I needed was a map.

Purpose is your moral imperative, it is the scope of what you are doing and why you are doing it. It is the reason why others follow you.