aron
@aronshelton
Designing and navigating various contextual arrangements with an enigmatic sense of hope. #wayfinder
aron
“Vibes are like the sun: we know that they exist, but we can't ever look at them directly. Concepts like community, mentorship, love, happiness, culture, education, progress, and paradigms are similarly resistant to hard definitions. Like the sun, we can feel their warmth, see them skittering around the periphery of our vision...but most of us know
... See moreNot all questions seek answers, some seek journeys.
Building a winning community-based brand is the process of being laser focused on a group of people with a shared identity, and developing something for them that makes them feel heard. Elements include establishing an identity that sparks excitement, using a shared language, creating s ocial content that makes them want to share yet feels... See more
Greg Isenberg • The Fast-Foodification of Everything
we USED to have communities without communication. NOWADAYS we have communication without community.
In order to imagine where the future is headed, let’s first lay out the three main steps of connection building to examine how the physical and digital worlds fare at each:
- Discovery : you find someone you want to meet, or that person finds you
- Connection : some initial contact is established
- Connection strengthening : further interactions