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How to Take Smart Notes by Sönke Ahrens

Writing is not what follows research, learning or studying, it is the medium of all this work. And maybe that is the reason why we rarely think about this writing, the everyday writing, the note-taking and draft-making. Like breathing, it is vital to what we do, but because we do it constantly, it escapes our

The merchant's success depends on his or her ability to tell a story. What people see or hear or smell or do when they enter a space guides their feelings, enticing them to celebrate whatever the seller has to offer.

Onward - Howard Schultz, Joanne Gordon

Unaddressed listening disorders—a broad category encompassing hearing loss, Auditory Processing Disorder (APD), and challenges with speech intelligibility—represent a staggering, yet often overlooked, financial burden on the global economy, corporations, small businesses, and individuals. 

“The values of the world we inhabit and the people we surround ourselves with have a profound effect on who we are.”

Malcom Gladwell

To truly understand how our personal worldview — or Umwelt — influences what we hear, we first need to grasp what perception really is. Hearing isn’t just the ear passing sounds to the brain in a simple chain; it’s an active, two-way process that constantly combines two different functions. One, called bottom-up processing, receives the raw details

Introduction: The Concept of the Auditory 'Umwelt'

Hearing is often seen as a simple, passive process—like a biological microphone capturing sounds around us. We tend to think that our ears accurately record sound waves and send them to the brain for objective analysis. This report challenges that basic belief. It argues that listening is not just a