So while neuroscientists struggle to understand how there can be such a thing as a first-person reality, quantum physicists have to grapple with the mystery of how there can be anything but a first-person reality. In short, all roads lead back to the observer.
These tasks, along with creative idea generation tasks used in our laboratory, constitute useful tools in uncovering possible brain correlates of creative thinking. Nevertheless, much more work is needed in order to establish reliable and valid measures of creative thinking, in particular measures of novelty or originality of creative insights.
While thinking in maps may first bring to mind the idea of cartography, a map does not need to be geographic—it can be any symbolic depiction of the relationship between elements of some physical or mental space, such as themes, objects, or areas.