Adam Little

They are born, then put in a box; they go home to live in a box; they study by ticking boxes; they go to what is called 'work' in a box, where they sit in their cubicle box; they drive to the grocery store in a box to buy food in a box; they go to the gym in a box to sit in a box; they talk about thinking 'outside the box'; and when they die they... See more

The cost of GPT4 quality results has declined by more than 99% in the last two years. GPT-4 launched in March 2023 at $36 per million tokens. Today, China’s DeepSeek offers similar performance for $0.14, or 250 times cheaper

Dialing up the FOMO backfires 87% of the time by actually increasing the odds your customer will be lost to no decision. Contrary to common belief, customers’ fear of messing up (FOMU) outweighs their fear of missing out on benefits (FOMO).