Adam Little
@alittle
Adam Little
Heidi Gollub • Survey: 91% of dog owners have experienced financial stress over the cost of pet ownership
Dialing up the FOMO backfires 87% of the time by actually increasing the odds your customer will be lost to no decision. Contrary to common belief, customers’ fear of messing up (FOMU) outweighs their fear of missing out on benefits (FOMO).
The surprising truth about what closes deals: Insights from 2.5m sales conversations | Matt Dixon (author of The Challenger Sale and The JOLT Effect)
When you are a kid, you move between moments without a conscious plan. Your parents take you out for dinner and you get the chicken nuggets. It’s simple and immediate. As you become a parent, you live all the decisions and effort that went into the single moment. You planned around naps, figured out the best restaurant for kids, planned travel
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I think part of why AI-companion apps have proven so seductive so quickly is that most of our relationships already happen exclusively through the phone,” he said.
We asked veterinarians what challenges they are having MORE trouble with over the past 12 months. There was some nuance in the response between private and corporate practices:
Corporate Practices
Private Practices
Corporate Practices
- Finding staff
- Staff burnout
- Pet owner financial constraints
Private Practices
- Finding staff
- Pet owner financial constraints
- High appointment demand