Alexandra Smith
@alexandraleighs
journalist. design thinker. strategist.
Alexandra Smith
Marketing is about making soulful bets. If you’re not purchasing cosmic lottery tickets somewhere you’ll never rise above the noise.
Synthesis as art:
- “First of all, synthesizing involves artistry . To create a work or treatment of significant size and to convey it effectively to others requires a sense of form, of arrangement of parts, of the attention and predilection of audiences, of launching, development, and closure . All of these skills are identified particularly with th
Howard Gardner • A Look Inside “A Synthesizing Mind” by Howard Gardner (Book Summary)
Slowly, through iteration, intuition, and conversation, a thesis emerged: the future of knowledge work is about jailbreaking out of the productivity paradigm to pursue the weird, the emotionally resonant, the creative, the sublime. And getting there takes time. —Sari Azout
I had a conversation a few days ago with one of the most rockstar women I know.
She said: “I don’t want to lead my own thing. I want to be a first follower who passionately supports a mission I care about, and enables teams to do their best work.”
Her level of awareness and conviction has lingered on my mind. It made me realize that a lot of peo... See more
Ideas follow inspiration, which comes freely at a friendly intersection of diverse multidisciplinary, multi-industry, multicultural thinking – exactly the kind of thinking that our focused lives tend not to have enough of.
Steve Hardy • What Specifically Do Generalists Do?
Generalists are important at observing everything and seeking out a particular something that is most relevant for specialists to pursue. A generalist is a divergent thinker who is in touch with a large realm of possibilities.