Every company faces some version of the “cold start problem”: How do you get started from nothing? How do you acquire customers? How do you create network effects — where your product or service becomes more valuable to its users as more people use it — that create incentives for even more customers to sign up?
When I joined @MakerDAO in 2017 I gave up a design leadership job paying $350k.
Maker was a 70% pay cut. No coin.
I was living in a 1 bed apartment and the sole income for my young family.