AD88

There are very few PMs who are Great (and I am not one of them. At least yet.) Because the difference between Good and Great is HUUUUGE. It's not that Good PMs don't do the right things. It is just that the Great PMs do the right things consistently.

Swipe is an ongoing series created artificially by Felipe Rocha as part of our research on A.I. generated images at PORTO ROCHA. While we are confident A.I. won't fully replace art or image making, we are intrigued by its creative potential as it continues to reshape our industry.

Jesper Kouthoofd envisioned living in a one-room apartment without any ­money. But life wanted something different for the Swedish ad-man and ­founder of ­music-tech company Teenage Engineering. We were granted an exclusive ­audience in Kouthoofd’s 18th-century house in Stockholm.