AD88

Every company faces some version of the “cold start problem”: How do you get started from nothing? How do you acquire customers? How do you create network effects — where your product or service becomes more valuable to its users as more people use it — that create incentives for even more customers to sign up?

Swipe is an ongoing series created artificially by Felipe Rocha as part of our research on A.I. generated images at PORTO ROCHA. While we are confident A.I. won't fully replace art or image making, we are intrigued by its creative potential as it continues to reshape our industry.