Abhilash Rao
@abhilash
Abhilash Rao
Designing Effective Pricing Plans UX — Smashing Magazine
smashingmagazine.com
Deep Dive Wednesdays
dtcdaily.beehiiv.com
Landing page breakdown
But the messaging architecture is only the first step. For every version of the Nest story, we wrote down the most common objections and how we’d overcome them—what stats to use, what pages of the website to send people to, what partnerships to mention or testimonials to point to. We figured out which story we could put on a billboard all the way
... See moreTony Fadell • Build: An Unorthodox Guide to Making Things Worth Making - The New York Times bestseller
The danger of design by committee or consensus
A framework for usage based pricing
Shane O Leary on LinkedIn: Being obsessed with the future is fine, as long as you obsessively learn… | 12 comments
linkedin.com
From a long lost strategic planning bible from 1974
Teardown of an emotionally powerful ad
Growth Newsletter #176 from Demand Curve
expect the traditional per-seat subscription model will increasingly come under pressure as AI products deliver work rather than augment personal productivity.
Kyle Poyar • How AI apps make money
If you want to be the best in the world, don’t start by trying to create the best product or service. Start by figuring out how people want to feel.