Abhilash Rao

his book The Folly of Fools, Trivers argues that a contradiction lies at the heart of human intelligence. Our brains are simultaneously designed to seek out information and destroy that information after we acquire it. Specifically, our minds evolved to make sense of the world not in ways that are true, but in ways that help us survive. But once

coming. “Being right and ineffective in venture is not worth very much,”

Know when to move on. And then, finally, there’s the one about knowing when something that’s meant a great deal to you – like writing this column – has reached its natural endpoint, and that the most creative choice would be to turn to what’s next.

One former client, who is now the CEO of a health-care company, said if he had to identify one key element of his career success, it was realizing early on that every new role in his career carried its own particular purpose. Whether the new role came from a promotion or from a move to a different organization, his first task was always to get very

Great thinkers don’t harbor doubts because they’re impostors. They maintain doubts because they know we’re all partially blind and they’re committed to improving their sight.

a ‘slow hunch’ – the anti-‘lightbulb moment,’ the idea that comes into focus over decades, not seconds.

We can examine competition from both an industry and a market point of view.7 An industry is a group of firms offering a product or class of products that are close substitutes for one another. ... Using the market approach, we define competitors as companies that satisfy the same customer need. For example, a customer who buys a word-processing