Abhilash Rao

@abhilash

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One of the great comics of our time is booked for a gig in New York City. His agent isn’t paying attention, though. The comic shows up at the club; he’s in a good mood. He brings his best material. He’s up there, working the room, and no one is laughing. Not a peep. He’s bombing. After the show, he’s beating himself up, thinking of quitting comedy

Seth Godin • This is Marketing: You Can’t Be Seen Until You Learn To See

Marketing

pitch framework.

Number one, you start by looking forward

and lead with your destination.

Number two, then you go to your backstory.

And number three, you round it all out for me

by connecting the dots and bringing it all together.

And the beauty of this strategy

is that you know, and you will practice,

and you will wrestle with your destination.

Y... See more

The pitch framework: Destination, backstory, connect the dots - Pitching Yourself for Opportunity Video Tutorial | LinkedIn Learning, formerly Lynda.com

Personal mastery

via Jodi Glickman (pitching yourself)

Thursday, 2 May

dtcdaily.beehiiv.com

Growth

Landing page debrief

Wordle’s virality is engineered:

First, the app doesn’t have any barrier to entry. You simply go to the web page and can immediately play. No need to sign-up.

Second, the game is easy to pick up. It has a minimal set of rules.

Third, users get a quick feedback loop. You try one word and immediately know if you’re on or off track. The whole game might... See more

Growth