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Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs
amazon.com
These problems illustrate a common product development quandary. People who love tech gadgets want new products that do cool new things. This creates the customer demand that gives product developers like me incentive to add new features. Yet none of us wants these products and features to be confusing, to lead us astray, to drive us down a softwar
... See moreKen Kocienda • Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs
These problems illustrate a common product development quandary. People who love tech gadgets want new products that do cool new things. This creates the customer demand that gives product developers like me incentive to add new features. Yet none of us wants these products and features to be confusing, to lead us astray, to drive us down a softwar
... See moreKen Kocienda • Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs
-To analogize, think of the iPhone in 08. To see the opportunity, you had to imagine 1) that weaknesses get mitigated (it gets faster, service gets better), and 2) entrepreneurs will take new features (like GPS) and create new ideas with them
Chris Dixon • The Potential of Blockchain Technology
Jobs' gift is so rare that it's likely even Apple hasn't been able to replace it. It's not a coincidence that the Apple products that frustrate me the most right now are all the ones with "Pro" in the name. The MacBook Pro, with its flawed keyboard and bizarre Touch Bar (I'm still using the old 13" MacBook Pro with the old keyboard, hoping beyond h... See more